We work to a proven methodology which begins with a corporate story that connects everyone to a meaningful purpose and motivates them to do their best work. Within this sits a powerful value proposition for employees articulating what they can expect in return for their efforts. Together they paint a picture of how it will feel to be part of the cause as well as describing the behaviours and winning ways of working required from everyone involved. This framework guides the delivery of employee communications and experiences that build engagement and drive high performance.
Creating and cascading the framework outputs also supports leaders and people managers to develop the capability and mindset needed to build high levels of employee engagement. Equipping them with a shared language and consistent story to communicate purpose and priorities more effectively.
How do we engage and motivate our people in our goals and drive our productivity?
How do we build employee experiences for generations who are “born digital”?
How do we hire enough of the right people in an increasingly competitive market?
How do we deliver learning and create new capabilities as the 4th Industrial Revolution gathers pace?
Rapidly advancing technologies and changing employee attitudes are impacting how, where and why we work. A strong culture and shared values enable organisations to connect to and communicate with employees across backgrounds and locations.
We help leaders to communicate a motivating vision of the future and create highly aligned and engaged organisations. Blending compelling stories about strategy; campaigns that connect individual roles to organisation goals and frameworks that drive behaviours and performance.
Increasing skills shortages and the changing world of work are driving up demand for talent. This in turn is driving up the cost of hiring or “buying in” the people our clients need – if they can hire them at all!
We help organisations move to a marketing-led approach to recruitment. Seeing candidates as potential “customers” for their jobs and delivering their attraction and conversion programmes in the same way a marketing department would deliver programmes for acquiring new customers or clients.
In the next few years many of our clients will need their people to learn new skills to adapt to new technology and the changing world of work. Lots of the competencies they consider important today will change. And much of the work they do in the future will require skills and capabilities they don’t fully understand yet.
We help clients to communicate learning as a priority across their business. And to build innovative digital platforms so that growing the skills and capability of their people becomes a core part of their employee value proposition.
We do this through three innovative, sustainable and measurable solution areas.