Creating a centralised induction experience at Persimmon Homes

Client profile

Persimmon Homes is one of the UK’s leading housebuilders, employing a large and diverse workforce across sites, offices and regions. Creating a consistent, engaging experience for new starters is critical to setting people up for long-term success.

Client requirement

Persimmon Homes wanted to improve the onboarding experience for new colleagues. While a wealth of information already existed, it was spread across multiple documents, platforms and formats, making it difficult for new starters to know where to go and what mattered most.

The brief was to bring everything together into one clear, engaging induction resource that would help people understand the business, their role and the opportunities ahead, and feel confident from day one.

Our approach

Miles Advisory worked with Persimmon Homes to design a new induction booklet that centralised all key onboarding content into a single, accessible resource.

Inspired by the idea of building the foundations of a career, the booklet was structured to mirror the home-building journey – guiding new starters through the essentials they need to get started, grow and thrive at Persimmon.

The content was:

• Carefully curated from existing materials across the business

• Rewritten for clarity, consistency and accessibility

• Designed as a visually engaging, interactive PDF

• Structured to be intuitive and easy to navigate

The result was a cohesive, well-designed induction experience that brought structure and simplicity to what had previously been fragmented.

Impact

The new induction booklet gave Persimmon Homes a clear, centralised onboarding resource that supports a more consistent and engaging start for new colleagues. By pulling everything into one place and presenting it in a clear, accessible way, the booklet helps new starters build confidence quickly and understand how their role fits into the wider organisation – laying strong foundations for their career at Persimmon.